From the Austrian Alps to your feet: the story of GIESSWEIN

Discover how tradition and comfort are combined in every step of our shoes.
09.05.2025

Imagine a small family business, deeply rooted in the Austrian Alps, starting its journey in 1954. What once began with knitwear has developed into a passion for high-quality woollen products. Giesswein is more than just a brand - it is a story of innovation and the relentless pursuit of quality. Today, in the third generation, we continue to live these values and combine traditional craftsmanship with modern ideas to offer you unrivalled comfort.

The miracle of Merino wool: more than just warm

What makes our shoes so special? It's the magic of Merino wool. This natural talent is not only incredibly soft, but also breathable. This means that your skin stays comfortably dry and warm, whether it's cold outside or you're having an active day. Merino wool can absorb moisture without feeling wet and has a natural temperature-regulating effect. This means you can enjoy an optimal foot climate all year round. The versatility of Merino wool allows us to create a wide range of footwear to suit all your needs.


 

Let's take a closer look at two of our models!

Your perfect companion: the Merino Curve Max

Discover the ultimate GIESSWEIN active shoe: the Merino Curve Max with air cushion! This shoe combines dynamic running properties with maximum Merino comfort and is therefore unrivalled among leisure sneakers. The temperature-regulating Merino 3D-Stretch material is reinforced with stabilising TPU in the heel area, while the flat laces ensure a perfect fit on the foot and distribute pressure evenly across the back of the foot. The EVA midsole with the integrated Mega-Air-Bubble in the heel area provides excellent cushioning. This innovative Air Bubble sole technology optimises cushioning and energy compensation with every step, even when standing for long periods. The structured rubber tread sole guarantees optimum grip and a secure footing on any surface. The soft merino removable footbed pampers your feet with a dry feeling on the skin without causing you to sweat or feel hot. The high-quality casual design of the trainers is rounded off with practical loops on the heel and tongue, which make them easy to put on and take off. Experience relaxed feet and light legs without tiring - in 360° merino wool with the extra comfort of the air cushion.

 

Ready for every step? The Merino Curve Max with air cushion is waiting for you.


 

Sporty on the move with the Merino Runners

The GIESSWEIN MERINO RUNNERS offer you a completely new dimension in shoe comfort! The premium merino material of these wool sneakers is made from the highest quality merino wool and guarantees 360° quality and unrivalled comfort for your feet. The temperature-regulating and breathable merino material prevents any feeling of perspiration and adapts perfectly to your foot as you walk. The removable GIESSWEIN footbed with Merino layer also optimises the wearing comfort with its stabilising effect. So comfortable and super light that you can even enjoy the MERINO RUNNER barefoot - a real treat for your feet. This wonderful wool sneaker promises you the highest quality and absolute comfort. Let yourself be pampered at every turn, because the MERINO RUNNER will put a smile on your face every day.



Light as a feather and super comfortable: you'll love the Merino Runners.

 


 

Your well-being is our promise

Inspired by the breathtaking nature of the Austrian Alps, we at Giesswein develop shoes that are more than just a fashion accessory. We use the unique properties of Merino wool to offer you unrivalled comfort - whatever the activity or season. Whether you're looking for the dynamic support of our active shoes for your sporting challenges or prefer the soft comfort of our slippers for relaxing hours at home, you'll find the ideal companion for your feet in our diverse range. Discover the natural softness, temperature-regulating and breathable benefits of merino wool and experience for yourself how Giesswein combines tradition and innovation to enhance your daily well-being.

Your feet will feel the difference - step by step.

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